Connecting Cashflow and SaaS

Platforms with Blaine Bertsch

What do you get when you cross SaaS Platforms and Cashflow Management software? In our latest episode, we promise you'll gain valuable insights into both as we sit down with Blaine Bertsch, co-founder of Dryrun. Blaine shares his remarkable journey from a designer facing the financial challenges of the 2008 crisis to an entrepreneur revolutionizing cash flow management. Discover how Dryrun's intuitive approach helps businesses, from small enterprises to financial professionals, maintain sustainability during downturns like COVID-19, using scenario modelling and effective visualization.

Join us as we shift our focus to the importance of understanding customer pain points when selecting SaaS platforms. Find out how Dryrun, initially aimed at small businesses, found unexpected success with larger enterprises by maintaining open conversations and transparency with clients. We explore the complex challenges executives face, where technology is just part of a broader strategy involving process and people management. This segment emphasizes the necessity of genuine dialogue to identify true needs and craft solutions that fit.

Continuing in that vein, we explore the evolving role of AI and SaaS tools in enhancing, not replacing, human decision-making. Learn how businesses can optimize their SaaS investments through regular audits while selecting the right tools for specific needs. Hear personal anecdotes about software costs spiralling out of control and the transformative power of AI in business efficiency. This episode underscores the value of adaptable tools like Dryrun in financial management and business planning.


About Blaine Bertsch

As Co-Founder & CEO at Dryrun and an accomplished author and podcaster, Blaine shares his expertise and insights on financial management, entrepreneurship, and business strategy. His work empowers businesses to navigate financial complexity with confidence.


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